Complex branding design of the “Akademicki Obóz Naukowy” – an educational workshop platform dedicated for young people at primary and high school. Our studio has developed the AON brading elements such as logo, typography guidelines, color range, icons. Additionally we have designed the website and other promotional graphics and gadgets.

The visual identification of the platform had to be visually appealing to the young audience. The aim was to create graphic elements associated with science subjects and create a vibrant and modern color palette, with a distinction between two main workshop seasons – summer and winter.

The sign consists of bold letters presenting the acronym of the platform’s name and three symbols associated with science subjects: electrical power, mathematics and physics. These symbols are also used in other graphic compositions.